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Why WordPress Is The Go To Platform For Digital Marketers

Digital marketing and SEO have changed a lot over the past five years. Mobile internet, Facebook and Google’s algorithm updates have made it very difficult for marketers to keep pace with the evolution of the online environment. Now, more than ever, there’s a strong need for dynamic, flexible and highly converting websites by Top Web Design Gold Coast. This means you can’t afford to make an HTML website, put it online and hope to make a nice living out of it. You have to make sure your website can be adjusted to match the requirements of your target market. It needs to be flexible enough to enable you to sell online courses, digital products, physical items and membership programs. Also, you have to be able to split test various landing pages, as this is one of the most effective ways of improving your conversions.

All these lead to the idea of using WordPress. This open source platform offers a flexibility and a dynamism very hard to equal. Thanks to the multitude of available plugins, you can tweak your system to suit your needs. You can build and online shop, a membership website, an informational resource or anything else you may need.

Top Web Design Gold CoastWordPress is responsive out of the box. Even the basic theme that comes with the default install is responsive. This means it adapts to the device it is visualized on, offering all users a seamless experience. Since the number of mobile internet users has known a tremendous growth, digital marketers can’t afford to ignore this trend, if they want to be successful. Integrating the responsive web design methodology into a static website could be tricky. This might increase your web development and maintenance costs quite a lot. On the contrary, WordPress comes with all these features already integrated into its core. Moreover, by installing a premium theme, you can have a professional website for only a fraction of the cost of a web development team or freelancer. You can have tons of choices and lots of options to tweak and tune your websites, so improving their effectiveness is only a matter of time. Some of the best premium themes provide ready-made elements you can use in your websites as you want. You can have accordion boxes, call-to-action buttons, price comparison tables and many other elements that can ease your work a lot. Once you understand how to use these items, you can go ahead and start creating impressive websites, without having to write a line of code.

WordPress is the go-to platform for digital marketers because it allows them to focus on developing new products and on finding new ways of promoting the existing ones. Once you’ve got the right setup in place, the system is going to allow you do everything you need. You can track your conversions, watch your stats and improve your on-page SEO optimization without having to leave the WordPress dashboard. This is very convenient, as it allows you to decrease the time spent on administrative issues.

Many digital marketers manage several websites. For them, WordPress is an excellent solution, as it enables them to manage all their websites from a single dashboard. This small feature represents a huge leap in the improvement of the work efficiency. All you need to do is add all your websites to the common dashboard, and then you are going to be able to publish posts, track stats and distribute your articles across your social media channels.

All these recommend WordPress as an excellent choice for all digital marketers who want to focus more on activities that bring them more money, rather than learning how to code so that they can tweak their websites to match the needs of their target consumers. Free, flexible and easy to use, this platform is everything a business owner would ever want. It is also extremely secure and always up-to-date with the latest trends and technology updates. There’s an army of developers working day and night to iron all bugs and solve all problems so that WordPress users can enjoy an almost flawless platform to power their websites. It’s also true that every once in a while hackers manage to break in. However, if you apply all updates as soon as they are released, you should be fine. Just try this platform once, and you’re going to be hooked for good.

Carpet Steam Cleaning

When it comes to cleaning your carpets, one of the best ways to get a deeper clean is to use a carpet steam cleaner. Many people, unfortunately, think that just sweeping and vacuuming their carpets is enough. However, this is quite far from the truth, and if you aren’t steam cleaning them regularly, then your carpets are far from being clean. In this article, we will be taking a closer look at how carpet steam cleaning works as well as a few tips on how you can keep your carpets clean and germ-free.

One of the most important things to remember is that your carpets go through a lot on a daily basis. They are subject to your whole family walking on them day in and day out which causes a lot of dirt and grime to go deep into your carpets. This means that even though you may vacuum regularly, the vacuum is unable to lift the dust, dirt, and grime that lives deep within the fibers of your carpet.

This is where the steam cleaner comes in as it is a machine that acts as a vacuum, washing machine and steam carpet cleaning Gold Coastcleaner in one. The basic carpet steam cleaner uses detergent and warm water to scrub completely and clean your carpets. Each machine is fitted with tough scrubbing brushes that get deep within the fibers and lift the layers of dirt and grime out of your carpet. Then, the steamer vacuums the dirty water out of your carpets and applies steam to dry the carpets as well as kill any germs or bacteria.

This is certainly no easy job, and the steam is essential as it sanitizes your carpets and ensures that no harmful bacteria stays within your carpets. Of course, it can take some work to get your carpets completely dry, but it is worth it.

If this sounds like too much work for you to do, then you can easily hire a carpet steam cleaning service to clean your carpets every few months. By calling the professionals, you will save time and energy as well as get your carpets much cleaner than you are individually capable of. Professional carpet steam cleaners have top of the line steam cleaners that are industrial grade and much more powerful than the home steam cleaners that are sold in most retail stores.

However, before you pick up the phone and call the first carpet steam cleaner in your directory, make sure to do your homework first. This means that you should check online for reviews of those companies and only select the company that has the best reviews and is affordable according to your budget.

In closing, when it comes down to cleaning your carpets, steam cleaning them is the way to go. Sure it’s extra work or will cost you, but remember that the health and well-being of your family is at stake. A clean home is a happy home, so make sure to get those carpets steam cleaned at least once every few months.

Search Engine Optimization in 2016

Search engine optimization (SEO) in 2016 has evolved a lot over the past few years. Gone are the days of being able to get a site ranked simply from keyword stuffing or submitting your site to search engines (although many webmasters still engage in both these activities!!).

Now, more than ever, website owners and business owners need to focus on the quality of their content and the user’s experience first and foremost. In this article, Andrew Riedel from topseobrisbane.com (a Brisbane SEO company) goes over two of the major strategies that will be effective in 2016.

SEO Tips For 2016:

1. Great (Fantastic) Content.

The main tip that you are going to want to focus on in 2016 is the quality of your content. It is important to focus on really producing and sharing quality content both on your website and on social media. This is the number one way to get your website ranking well in the search engines because search engines are placing a focus on getting high-quality content in front of their users. Therefore, the better your content, the better your website is going to rank..

Determining what and how much content you need refer to your competitors; i.e. those sites that are ranking on the first page of Google for your chosen keyword and see what they are offering. Now go and do it better! If you have to write 2000 or more words (I’ve seen pages with over 5000 words) then that is what you must do. Make sure the content is quality; i.e. it must be original (unique) well written, grammatically correct with rich content such as images, videos and info-graphics. I also wrote an extensive article about writing great content here.

2. Ramp Up Your Social Media.

Another thing that you are going to want to focus on when you are attempting to get your website ranking as well as possible is social media. Social media should be an absolute priority when you are attempting to amp up your SEO efforts in 2016 because it is going to make a huge difference in determining how well your website ranks. Search engines are looking at your social media connections and efforts to truly find the right ranking for your overall website. Be sure to link all of your social media accounts to your website for the best results. Also, be sure to share all of your high-quality content on the search engines and encourage sharing among your visitors and traffic.

Having talked about the importance of Social Media to your rankings I must qualify this a little. I’m not 100% certain there is a direct correlation to ranking, however if you are building lots of backlinks, and your Social Media is going nuts (viral) then Google might view the backlinks as justification and reward you accordingly?

Riding The Wave Of Success

As you can see, there is plenty that can be done in 2016 to increase your rankings. Be sure to focus on creating and distributing high-quality content. This is going to be the most important and critical thing that you can do. You want to be sure that you are focusing on creating high-quality content because users and search engines are demanding it. This is going to make the biggest difference to your rankings, and it is going to be the best way to get your website higher in the search engines.

Why Search Engine Optimization Strategies Can Help You Make More Money

Why Search Engine We Optimization Strategies Can Help You Make More Money

Obtaining traffic from the Internet is not as hard as it would seem. The ability to attract targeted visitors that could become customers is a technique or strategy that must always be implemented. There are many ways to accomplish this, but very few that are consistent, able to work just as well now as they will in the future. Instead of having to purchase traffic, you can use search engine optimization strategies that will provide you with free traffic from the search engines every single day. Let’s look at a few of the strategies that work the best, long-term techniques that will help you earn more money with your business.

What You Should Know About SEO

The first thing that you should realize about search engine optimization is that it is an ever changing strategy that must be modified every few months. When Google does an update, they often target the techniques that are being implemented by the masses. What the algorithm looks for our patterns that are allowing people to gain their system, those that are not paying customers. In order to circumvent these updates, you have to use strategies that are not affected by the updates that are made on a regular basis. Here are a few of them that you can implement yourself, or that a professional search engine optimization company can do for you.

Strategies For Long-Term Results

The strategy that you can use that will help you achieve and maintain your positioning on the search engines is the use of unique content. You should have no more than two percent of the text that you are using targeting your primary keyword. In fact, some people have had better results with one percent, which includes the title of the articles that are posted. Another strategy that you should use is adding outbound links to authority sites targeting the same keyword. Finally, you should link to videos that target your keyword, and if there are none, create your own, and link to and from the video that you create. The mere fact that Google owns YouTube should clearly show you why all of your videos should be on a YouTube channel to get the best results. To know more about this posts , we are just a click away ! www.streamshare.com.au

In the end, it’s all about consistency in knowing what strategies work the best. To keep up with everything that is changing on the web today, this can be a time-consuming task. This is why you might want to consider using a search engine optimization specialist that will be able to use the latest strategies to help you generate more traffic on the search engines. This brief overview of SEO techniques should give you an idea of what is working now, and what will continue to work in the future, strategies that you or a professional company can implement to help you improve the amount of traffic to your website, traffic that will help you earn money today and for many years to come.

The biggest SEO trend of 2014

Absolutely The Biggest SEO Trend Of 2014

When you are trying to participate in search engine optimization to boost your position of your website or business on the search engines, it takes a little bit of expertise on your part in regard to off-site and on site settings. If you are able to do all of your optimization properly, it’s easy to rank very highly for specific phrases on the web that can be profitable for you. SEO Web Magic stressed; with a new update coming up, it may cause some problems for your existing sites, and also cause you to rethink the strategies that you will want to use. Here are some tips on how to do proper search engine optimization, and also with the biggest SEO trend of 2014 will actually be.

Understanding SEO Today

When you think about creating a website, there are some specific aspects that must be catered to in order to rank high in the search engines. The most important strategy to use with on-site optimization is to make sure that your website has a silo structure. If it doesn’t, it may not rank very well, and it may be more difficult for the search engines bots and spiders to properly index the content that you have. In regard to off-site optimization, the largest trend will be diverse education of all of your backlinks, not so much in regard to IP addresses, but the anchor text that is used, as well as how intermittent the ranking actually is. Becoming more natural with your back linking is the key to achieving higher rankings quickly, along with having the ability to diversify the keywords that you use pointing back to your site.

The Biggest SEO Trend Of 2014

In conclusion, the biggest SEO trend of 2014 is going to be diversification of backlinks. This diversification has to do with three specific aspects. First, it needs to be gradual when you do your link building. Second, the IP addresses need to be diversified. Third, the anchor text that is used must be extremely diversified, making it look much more natural. Therefore, with these three things in mind, since the biggest trend is going to be diversification, making sure that your keywords, backlinks, and anchor text is variable to a large degree, you will ensure top rankings for your websites this year that will last for several months, or even longer into the future.

SEO Company Gold Coast

The Right SEO Company Can Assist You

A good SEO company is going to be able to work with you so that your site will be more prominent in search engine results. When you wish to get more traffic but don’t have a lot of time, you can hire a company to help you with this.

Research is important when it comes to hiring a company to help with SEO purposes. In this day and age, people can leave reviews about just about anything on websites. These reviews are easy to find if you’re able to search for them on a search engine. Just type in the name of the company you’re thinking of working with along with the word reviews and see what comes up in the results. Try to read through a couple of different reviews so you can get an idea of what to expect when working with the company.

Always figure out what the company that will be helping with SEO is going to charge and what services they’ll be offering to you. This is so that you can figure out whether or not it’s worth the money after you compare the prices of a few different companies, as Streamshare suggested. You want to really work on figuring out what the services entail as well so you know how much work will go into what they’re doing. If you don’t feel like the price is fair, you can try to negotiate with them or you can just move on to someone else.

It’s a smart move to get a company that you can work with time and again. If the price is right and they do good work, keep their contact information so you can have them help you out in the future. With SEO, you have to stay on top of things at all times. Search engines eventually will change how they rank results, and when you notice your ranking slipping you’ll need to get the company to help you again. Plus, after they’ve worked on your site once they will be more likely to be able to help you get things updated.

When it comes down to it, the right SEO company is now what you’re able to hire with the advice you’ve gone over here. Always make sure that you work with the right place so that you can get service that will help you get a lot more traffic.

How to Get Reviews for your Local Business

How To Get Review For Local Businesses

Your reputation, the one thing that you can’t buy. I was always taught that a person’s reputation is the only thing that they would have to earn in life and that has proven to be true. When it comes to local businesses, their life blood is their reputation and their marketing. As Google integrates local business results in search results, your businesses reputation will be on display for all to see. Not only will people be able to see what past customers think about you, this is going to be the first thing that they see about your business.

I feel that I’m preaching to the choir and that you are here to figure out how to get reviews. Andrew Riedel first advice is not to pay for reviews because doing this can result in very high fans and a false advertisement criminal charge and lawsuit against your business. If you do not believe me, go check the Huffington Post article about the company that was fined over $300,000 dollars for doing so. Talk about creating a bad reputation for yourself. As Nancy taught us in the 80’s, “Just Say No!” There’s a much better and organic way to do get reviews.

How To Get Reviews

It all starts when you give your service. Unfortunately, unhappy customers are more eager to leave a review than happy customers. Take a look on Google Plus and see how detailed the unhappy raters are vs the happy customers! The first thing is to be a great company who works hard to please customers. The second thing you have to do is to create an in-house system to get reviews. Enter people into a raffle, offer a discount, encourage every customer to give you a review immediately after they have been serviced. You are not asking for lies but for honest reviews and you should frame as them giving you insight into your business. In many ways, you Google reviews should be treated like a poll or a survey.

Curate Reviews

If someone has already left you reviews or has said positive things about you on your website, facebook or some other review site, then ask them to leave a review somewhere else. I have emailed and PM’d customers and asked them if they would give a review. I’m very direct with them and tell them, “we are trying to grow the business, we need more clients to stay open, someone has badmouth us and we know that we do right by our customers, will you please give us a review on this site.” If you really do good work, if people really do like you, then they will be happy to give you a review. Another thing that you should do is contact all your old customers and ask for a review. I have some companies calling customers a day after they were served to leave a review.

As you can see, there are many ways to get reviews.

Pre-purchase Property Inspections Gold Coast

Pre Purchase Property Inspections – What To Look For

Are you purchasing a home in the near future? Are you thinking about buying a house, but you haven’t signed on the dotted line? How about, pre-purchase property inspections Gold Coast?  This might be good, especially if you have not done the proper pre-purchase property inspections necessary to make sure that what you are purchasing is going to be an excellent deal for the money you are going to spend. Here are a few tips on doing pre-purchase property inspections, and what to look for before you buy any home or property.

Look For Infestations

Although a house may seem to be in good condition, there are some unseen problems that may be hidden in the wood. In some pre purchaselocations, termites can infiltrate a home, literally eating it away, and you may not notice that this has occurred until you do a proper inspection. This may require hiring a professional company to make the necessary inspection, looking at every aspect of the home just to make sure.

Check For Dry Rot And Mold

Another possible problem that you may have with a home that you want to purchase is the fact that it has dry rot or mold. Dry rot can be caused by flooding that has caused the problem, and likewise, mold can be the result of not removing water soon enough after a flood. Dry rot can lead to thousands of dollars in damage that you will have to pay for if it is not detected prior to the sale. Likewise, mold can be expensive to remove, and it may also cause life threatening illnesses to occur.

By using the simple tips on what to look for during a pre-purchase property inspection, you should be able to purchase a property that is in excellent condition as long as you do the proper inspections to make sure that it does not have termites, dry rot or mold.

GPR Applications

Using Ground Penetrating Radar Applications

I like to read things.  Let me clarify that, I like to read interesting facts on the internet as a means of expanding my sphere of knowledge.  Some people would be curious as to why I do this?  What’s the point of reading facts that I would probably never use?  My response is: why not?  GPR Applications  all information is out there, why not lap it up and have the knowledge in your hard drive just in case the opportunity arises to utilize it!  Last week I landed on a geology site and discovered a particularly interesting article on ground penetrating radars; as well as their applications.

A ground penetrating radar can be likened to radiation seismology.  This doesn’t mean much to people who haven’t studied geology or even taken a moment to find out about it, so let me explain.

Ground penetrating radar is a method of determining whether or not objects are buried underneath the surface rock, ice or sand.  It sends electromagnetic pulses through the subsurface structures, and if an object is detected the pulse will radiate back.  It should be noted that this ground penetrating radar (GPR) can also detect cracks in the substructure and changes in material.  This is the basic functioning of GPR.


Ground penetration radar procedures can be applied in various disciplines beyond geology.  In this earth science it is used to discover what is lying below the bedrock; however, when used in engineering and environmental disciplines it is used to define contamination in landfills.

GPR can also be used on archaeological sites and in cemeteries for mapping purposes; whereas law enforcement will utilize the method in determining where illegal graves and buried evidence may be found.  The military will use this method as a means of finding landmines.

In conclusion, ‘surfing’ the internet can be time-consuming; but it can lead to an understanding of different types of applications like the useful ground penetrating radar.

Locked my keys in the car

A Locksmith can be handy

There are a lot of companies to consider when you are in need of the help of a locksmith company. However, how many of these companies offer round the clock service every day of the year? You may think that this is not a big deal but you may reconsider if you are ever in a situation where you need a locksmith immediately. What could happen in a home that would require a 24 hour locksmith company to come and save the day? Gold Coast emergency auto locksmith comes to the rescue.

Well, if you are a parent with small children who are 2 and 3 years old then you know what can happen. Kids just love to get into trouble, not on purpose, they just do. Now, let’s say that you go outside of your alarm secured house and one of your kids by accident locks the door. You have no way to get into the house as all of the doors and windows are secured and locked. You think about breaking a window but you remember that the glass is a special unbreakable glass.

What makes the situation critical is that you have left the gas fireplace on and it could easily be the cause of a fire in the living room. Knowing the curious and mischievous nature of your kids, you imagine all sorts of scenarios and none of them are good. Your hubby is nowhere to be found because he is out of looking for a new car. Plus, the other duplicate keys are locked inside your home.

You could call the local fire department but they would come and break down the front door which would be expensive to repair. You then realize that your best option is to phone the 24 hour locksmith company. They are trained for such emergencies and will respond quickly. Their qualified locksmiths will be there in a jiffy and open the front door without any problems.

How to Put Together a Graphic Design Brief

Putting Together an Effective Graphic Design Brief

A thoroughly prepared customer brief is half the success of a graphic design project. All the information with regards to the client’s project is needed in order to have a comprehensive insight into the client’s brand, which would make it easier for the graphic designer to apprehend the brand and address the client’s requirements spot-on.

A properly prepared client’s design brief would give the graphic designer or brand consultant a great source of ideas to work with. Unless you have a clear idea about the client’s requirements, a designing or rebranding project cannot be successful.  Without this awareness, whatever you create will be a waste of your time and money, and the client will end up spending more money than budgeted in order to do the required modifications. The end result will be that both parties are unhappy about the final result of the project.

The client’s design brief would differ according to the particular graphic design or rebranding project. A design brief for creating a website or a business card would be totally different to one of promoting a particular brand. However, there are some important general information about the company and what you are planning to achieve through the project that could give the graphic designer a good idea about the situation. Some of the most important information that should be included in a graphic design brief are listed below.

1. Title
2. Nature of business
3. Target market: Sex, Age, Location, Income
4. USP (unique selling proposition) of your business
5. Idea about the competition and competitors
6. Future goals of the business
7. The message that needs to be communicated to the client
8. Budget range
9. Your deadline
10. Provide the designer with past design and marketing materials.

For more information you may contact this Gold Coast graphic design company for the most effective graphic design brief.

Useful Carpet Cleaning Tips

Does your carpet look dirty? There are many things you can do to clean your carpet and make it look new again. The method you use really depends on the kind of stains you are dealing with.

steam cleanerCarpet shampoos are great to remove dirt or food stains as long as you use these products before the stain sets in. You should always keep some carpet shampoo around the house so you can scrub the carpet as soon as a stain appears. If the entire carpet looks dirty or needs to be freshened up, plan on shampooing and scrubbing the entire room. Your hard work will pay off.

Getting rid of a stain that had the time to set in the carpet is harder. Your best bet is a steam cleaner. You can either purchase a steam cleaner or rent one. Buying a steam cleaner will turn out to be cheaper on the long run if you have a high-maintenance carpet (for instance if you have young children, a pet or if you chose a white carpet). Apply the steam cleaner over the stain and wait a few minutes for the steam to penetrate the carpet. If the stain does not go away, scrub with a cleaning product after using the steam cleaner.

Calling a professional carpet cleaner is an option you should consider if you feel you cannot clean your carpet yourself. These services can be expensive but having your carpet cleaned by a professional can help you get a few more years of use out of your carpet instead of having to replace it. Professionals have products and machines that can remove any stain from your carpet.

You should try cleaning your carpet yourself with some good cleaning products or rent a steam cleaner if the stains had time to set in the carpet. Consider calling a professional if you need help.

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